An award winning national foster care campaign

Open Je Wereld (Open Your World)  is a national campaign from the Dutch Foster Care Organization. DEARDAN&Friends created the concept and overall style for the campaign.

I was responsible for the UX and look & feel of the website. The website is an important part of the campaign because all the offline media is referencing towards it. The goal of the website is to raise awareness for potential foster parents by filling in a smart and quick questionnaire, designed mobile first.

This campaign recently won the Sabre Award 2020 (EMEA non profit)!



  • Visual Design
  • UX